Your website is where people learn about your mission and how to get involved. As trends evolve, a nonprofit content audit helps keep your messaging fresh and relevant.

Running a fundraising content audit gives you clarity into what's working and what's not so that you can refine your approach, deliver value, engage supporters, and build trust at every touchpoint.

Want to start the year strong? Test out these five powerful story types that could help you craft engaging fundraising appeals that resonate with donors and inspire action in 2025.

Your nonprofit relies on the generosity of donors to fulfill its mission, but inspiring people to give is no easy task. And while the power of words in your campaign can’t be overstated, writing can be hard.